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SATH at ASTA World Congress in Montreal presents “Access to Freedom Award” to World’s Leading Cruise Lines/Carnival Corporation

Nov 9, 2005
SATH – Society for Accessible Travel & Hospitality and The World Partnership in Awareness are pleased to announce that SATH’s highest honor, The 2005 Access to Freedom Award will be presented to The World’s Leading Cruise Lines/Carnival Corporation, for their strong commitment to making cruising more accessible for travelers with disabilities.

On ASTA’s Stage in Montreal on Wednesday, November 9, 2005, at ASTA’s General Session, this distinguished award was presented to WLCL/Carnival Corporation by Stuart Vidockler, SATH Chairman; Ruth Vidockler, cofounder of SATH; and Donna Flora, CTC, Vice President, Travel Industry Relations, American Express Travel. ASTA has been at the forefront of Accessible Travel for All, and a partner with SATH for over two decades.

“The Carnival brand has taken a leadership role in making their ships more accessible for travelers with disabilities, as well as implementing sales and marketing strategies and training programs to increase guest satisfaction,” said Stuart Vidockler, SATH chair. “In recognition of these accomplishments and ongoing initiatives, SATH applauds the foresight of The World’s Leading Cruise Lines, and their promise serves as a benchmark for the travel, tourism and hospitality industries.”

“Carnival has shown a strong commitment to the safety and comfort of all travelers,” said Kathryn W. Sudeikis, CTC, ASTA president and CEO. “Their dedication has given those with disabilities hope and freedom to travel throughout the world, with the comfort of not feeling different to their fellow passengers.”

The award is the highest honor SATH presents. It allows SATH to recognize those individuals or organizations that have made the greatest strides in the past year in advancing opportunities for persons with disabilities in the travel industry and for promoting the awareness of and access for travelers with disabilities.

Carnival Corp. is striving to provide great service and make all their ships accessible and the cruise experience comfortable for their passengers. Jack Anderson, CTC, Vice President Marketing, Carnival Corporation reaffirmed the WLCL’s commitment to incorporating “best practices across all brands,” and cites the increase in accessible staterooms and other services for guests with many types of disabilities, as well as ongoing training and responsive marketing and sales efforts.

SATH, The Society for Accessible Travel & Hospitality, is a non-profit educational organization founded in 1976 to promote the needs of travelers with disabilities and the mature, and to remove physical and attitudinal barriers to allow free access for all.

In 1994 SATH gave their first ACCESS TO FREEDOM AWARD to President George Bush for his role in enacting the Americans with Disabilities Act (ADA).